News and Events




Asda ICT reinvents the resistive touch screen controller to ease customer logistic service
      New Taipei City, Taiwan, Jan. 6th, 2012 – Asda ICT announce to reinvent resistive touch screen controller to extent its CEM (Customer Engagement Model) service capability of solution building block to enhance and sustain the customer service, and mostly important is to increase customer value.

      Our mission is to provide a customized ODM service by offering combo touch screen controller technology. Asda ICT provide the flexibility to swiftly evolve our CEM service in line with technological advancements in terms of Customized display technology, Serviceability, and Reliability, said Mr. Hwang, COO of Asda ICT.

      Resistive 4- and 5-wire touch systems belong to the most popular and most common touch screen technologies especially in the industrial display market. Their market share is over 75%, mainly due to their low costs and simple interface electronics. Resistive System can be found in various industrial display market sector like bank ATM, Kiosk, factory automation HMI, etc. In the past,, customers need two controllers to connect to 4-wire or five-wire touch screen, and it is not easy to manage the stock and service. Now Asda ICT unveils the new touch screen controller which can cover both 4 and 5-wire touch screen. It is not only benefit the stock management for the customer, but also give customer a advantage to save the maintenance cost.

Innovative ODM Service Model (Customer Engagement Model)
      Asda ICT help our customers reduce their time-to-market and gain a competitive advantage with experienced SOP to achieve better QCDS for customers. The business and working model for the ODM at Asda called Customer Engagement Models (CEM), CEM workflow is designed to be seamless integrated from customer’s requirements to mass production until whole product life cycle.


  About Asda  
      Asda is a technology leader in embedded computing technology. With more than 25% of its employees in R&D, Asda creates many of the experienced SOP to follow the standard that drive and integrate the world’s embedded computing platforms. Asda ICT’s product longevity, engineering, support, and value-added services helps to create a sustainable and viable industrial control solution for ODMs and system integrators.













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